Brand Identity for Kelp Island

This project presented a unique opportunity to create a new brand identity for Kelp Island, an innovative startup championing the growth of the kelp economy to tackle climate change and empower coastal communities. Our role encompassed a complete overhaul of their visual and digital presence, culminating in a fresh, dynamic brand identity.

Brand Identity Development

The core of this project was centered around creating a new brand identity for Kelp Island. The process began with an in-depth market analysis, ensuring that the new brand resonated with the target audience while standing out in a competitive landscape. The brand identity was developed with a focus on communicating innovative environmental commitment.

Website Design and Implementation

Alongside brand identity, the project involved designing and launching a new website for Kelp Island. Special attention was given to communicating company’s values and user experience.

Key Skills and Tools Applied:

• Brand Strategy Development
• Graphic Design
• Web Design and Development
• User Experience (UX) Design