Brand Identity for Kelp Island
This project presented a unique opportunity to create a new brand identity for Kelp Island, an innovative startup championing the growth of the kelp economy to tackle climate change and empower coastal communities. Our role encompassed a complete overhaul of their visual and digital presence, culminating in a fresh, dynamic brand identity.
Brand Identity Development
The core of this project was centered around creating a new brand identity for Kelp Island. The process began with an in-depth market analysis, ensuring that the new brand resonated with the target audience while standing out in a competitive landscape. The brand identity was developed with a focus on communicating innovative environmental commitment.
Website Design and Implementation
Alongside brand identity, the project involved designing and launching a new website for Kelp Island. Special attention was given to communicating company’s values and user experience.
Key Skills and Tools Applied:
- Brand Strategy Development
- Graphic Design
- Web Design and Development
- User Experience (UX) Design
- Date January 4, 2024
- Tags Branding, Graphic Design, Website design